|Your Home a Photo Driven Sale or Just a HO-HUM SOME DAY?
June 12, 2017 Issue 271
Are these and more photo / features included in your marketing presentation when it is time to sell your home? In Lake Arrowhead, the home shopper is on the internet choosing what to see from his / her home or office, before making a one or two hour drive to the mountain. It’s not that far, but it is a get-a-way!
The ten or so homes selected to tour on a decision making trip to the mountain by an excited vacation home shopper, are chosen at home, on the internet! In the old days the only way was a drive to the mountain, checking magazines in a local restaurant, or flyer racks. No more. The internet is a marketing world of ‘wow’, gotcha, this is it!
The start is the internet selection of one great picture, only one! Home shopping web sites present only one home photo for each home shown. It is up to the viewer to decide to click into a longer photo tour of the home. Make you first photo a ‘WOW’. And add another 20 or 30 awesome photos of the home you feel has been your dream. Anything less, home shoppers may not give you a second chance.
If your home is missed in this moment of selection, it is a serious setback. Mountain roads, few real estate signs, and low inventory for the past several years put a heavy burden on marketing expertise… how a home is presented on the internet. We’ve spent 30 years selling 1000 + homes. Call. Learn how.
Coldwell Banker Sky Ridge Realty, Lake Arrowhead CA, 92352-1089 Since 1982.